Altenar has announced a strategic partnership with SCCG Managed Services (SCCGMS) to enhance its managed services in the United States.

This partnership aims to combine SCCGMS’s experience in managing tribal gaming, iGaming and sportsbook operations with Altenar’s sports betting technology.

The collaboration will see Altenar’s in-house developed sports betting software integrated into SCCGMS’s offerings. This integration is expected to help SCCGMS provide customised solutions to tribal and commercial operators, enabling them to maintain control over their sports betting and iGaming operations.

SCCGMS provides turnkey technology and operational support for sports betting and iGaming. This service is designed to fill the gap for operators who prefer to manage their operations internally rather than outsourcing to third-party brands. 

Alejandro Cazorla, Altenar Sales Manager, said: “This collaboration marks a significant milestone in our journey to bringing our innovative sports betting solutions to a wider audience across the US market. Together, we are committed to delivering an unparalleled user experience and driving the growth of the sports betting industry. We look forward to a successful partnership and the exciting opportunities that lie ahead.”

The partnership follows Altenar’s expansion into the Georgian market through a collaboration with Ambassadoribet. This move marked Altenar’s entry into Georgia’s gaming sector, integrating its sportsbook solutions across Ambassadoribet’s online platform and physical casino locations.

In addition to its partnership with Altenar, SCCG Managed Services has also recently partnered with Plymkr. This collaboration aims to support tribal and commercial operators with betting kiosks and retail gaming solutions. SCCGMS’s experience in gaming management, combined with Plymkr’s technology, is expected to improve operational efficiency and customer experience in the retail gaming sector.