Partnerships combines leading solutions in CRM Marketing and gamification to deliver unparalleled personalized player journeys New York, Aug. 08, 2024 (GLOBE NEWSWIRE) — CRM Marketing leader Optimove announced partnerships with gamification leaders Captain Up and Gamanza Engage (a business unit within Gamanza Group AG), delivering a first to iGaming and Sports Betting operators: AI-orchestrated gamification....
Tag: Gamification
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Dave & Buster’s will let customers bet on arcade games
Dave & Buster’s plans to add a feature to its app that will allow customers to place bets amongst themselves on competitive games, according to an announcement from the entertainment chain on Tuesday. It’s just the latest sign that tech-based gambling is becoming normalized in the U.S. at an unprecedented rate, seemingly without regard for...