President Luiz Inácio Lula da Silva said this Thursday (17) that if the regulation of sports betting companies does not produce the expected results, the government may ban these services in Brazil. “We will see if the regulation is enough. If the regulation is enough, the problem is solved. If it is not enough, I...
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The message the audience needs to understand about betting – Games Magazine Brasil
The regulation of betting is changing the gaming landscape in Brazil. More than ever, we see the importance of conveying the idea of security to our customers, as well as responsible gaming practices. This is because it is essential that both operators and bettors understand that betting activities can and should be carried out ethically...
Betfair holds webinar for Brazilian journalists about betting on the US election race – Games Magazine Brasil
How to read the odds to understand the current US election scenario? What is the story behind each number and each market on the platform? These questions were clarified by Betfair, the world leader in online betting, in an exclusive webinar for Brazilian journalists this Wednesday (9), where it presented how the odds and betting markets...
Senate launches a parliamentary inquiry on ‘Bets’ and their influence on family budgets – Games Magazine Brasil
According to the request, the CPI will also investigate the possible association of online betting companies “with criminal organizations involved in money laundering practices, as well as the use of digital influencers in the promotion and dissemination of these activities.” The author, Senator Soraya Thronicke, said that the objective of the CPI is to analyze...
SBC Summit Latinoamérica: Innovating the industry with spotlight on Emerging Markets & Technology – Games Magazine Brasil
The agenda will kick off with the “Driving Brand Success with AI: High-Speed Partnerships that Move the Needle” keynote panel where the intersection of motorsports, AI, and strategic brand collaborations takes center stage. The panel will feature racing star Tatiana Calderon, AI visionary Alvaro Melendez (CEO and Co-founder, Crant AI), and product strategy specialist Lina Silva (CEO, WANDR Studio). Together, they will...
Retail and Betting: two sides of the same coin in financial and mental health – Games Magazine Brasil
Betting and Retail, although operating in different contexts, share common characteristics that can have negative side effects for the population, both in terms of mental and financial health. Society often associates betting with risks of addiction and economic harm, but it frequently overlooks the fact that the retail sector can provoke similar problems. Thus, it...
All companies associated with Lotema are authorized by Finance to operate sports betting – Games Magazine Brasil
The documents list all companies that operate with sports betting, known as ‘Bets’ in Brazil, authorized to continue operating, at the state and national levels. On the national list, 93 companies with 205 bets have been authorized. On the state list, 18 companies have been authorized. Among the four companies authorized by Lotema, Embralote, whose...
Government backs down on blocking Bolsa Família card for online betting – Games Magazine Brasil
This week, about 2,000 illegal websites will go offline. Additionally, the Federal Police is investigating money laundering by criminal organizations using the IDs of beneficiaries, which could inflate the numbers of those in debt. The Ministry of Finance updated its list on Thursday (3rd) with all the online betting companies authorized to operate in Brazil...
Parimatch announces Luís Fabiano as new brand ambassador – Games Magazine Brasil
In a video posted on the company’s official Instagram as part of the announcement, fans were asked to answer who they consider to be the best striker in the club’s history. With a wide response, many confirmed Luís Fabiano as the big favorite of São Paulo fans. The choice of Luís Fabiano as an ambassador...
Betsat files official application for license to operate sports betting and iGaming in Brazil – Games Magazine Brasil
“Another step has been taken. We have been on this path since last year. Of the more than 5,000 betting houses operating in Brazil, we are part of the approximately 1% that have expressed interest since the beginning of the discussions on the final regulation. Our values involve creating a healthier and safer environment for...
‘Bets’ are entertainment and it is urgent we talk about it – Games Magazine Brasil
The regulation of gambling in Brazil, scheduled to come into force in 2025, represents an important milestone in the way this activity is perceived and managed in the country. Amidst a scenario of growing popularity of online gambling, it is essential to discuss the positive aspects of this regulation, which not only legitimizes gambling as...
Google will block ads from ‘Bets’ without authorization from the Finance Ministry – Games Magazine Brasil
Only companies that have requested authorization to operate from the government and are already operating will be able to continue their activities between October and the end of December. The publication of the ordinance aims to combat gambling addiction in Brazil. In order to advertise, Google reported that, based on the update to its advertising...